Innovative Strategies in Sustainable Marketing Communications: A Global Perspective

Λεπτομέρειες βιβλιογραφικής εγγραφής
Τίτλος: Innovative Strategies in Sustainable Marketing Communications: A Global Perspective
Συγγραφείς: Al-Ahmed, HindAff8, Alshaketheep, KhaledAff9, Mansour, AhmadAff10, Rababah, NayelAff11, Alshurideh, MuhammadAff12, Al Zeer, ImadAff13, Deeb, ArafatAff14
Συνεισφορές: Kacprzyk, Janusz, Series EditorAff1, Novikov, Dmitry A., Editorial Board MemberAff2, Shi, Peng, Editorial Board MemberAff3, Cao, Jinde, Editorial Board MemberAff4, Polycarpou, Marios, Editorial Board MemberAff5, Pedrycz, Witold, Editorial Board MemberAff6, Alareeni, Bahaaeddin, editorAff7
Πηγή: The Digital Edge: Transforming Business Systems for Strategic Success : Volume 2. 604:607-617
Βάση Δεδομένων: Springer Nature eBooks
Περιγραφή
ISBN:9783031952791
9783031952807
DOI:10.1007/978-3-031-95280-7_56