Rumor in the marketplace : the social psychology of commercial hearsay
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Δημοσίευση: |
Dover, Massachusetts :
Auburn House,
1985
|
| Θέματα: | |
| Ετικέτες: |
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| 008 | 960513s1985 eng d | ||
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| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 302.24 | |
| 100 | 1 | |a Koenig, Fredrick. | |
| 245 | 1 | 0 | |a Rumor in the marketplace : |b the social psychology of commercial hearsay / |c Fredrick Koenig |
| 260 | |a Dover, Massachusetts : |b Auburn House, |c 1985 | ||
| 300 | |a 180 p. | ||
| 500 | |a Includes index | ||
| 650 | 0 | 0 | |a Corporate image. |
| 650 | 0 | 0 | |a Rumor. |
| 650 | 0 | 0 | |a Social psychology. |
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