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960919s1995 nyu| ||| |||| ||eng|| |
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|a 047104220X
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|l 10024444
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|a GR-MyUa
|b gre
|e AACR2
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0 |
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|a eng
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| 082 |
0 |
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|a 658.827
|2 (22)
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| 100 |
1 |
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|a Upshaw, Lynn B.
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| 245 |
1 |
0 |
|a Building brand identity :
|b a strategy for success in a hostile marketplace /
|c Lynn B.Upshaw.
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| 246 |
1 |
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|i Άλλες παραλλαγές του τίτλου:
|a Creating brand identity
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| 260 |
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|a New York, Chichester :
|b Wiley,
|c 1995.
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| 300 |
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|a 354 σ. ;
|c 25 κ.
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| 500 |
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|a Περιλαμβάνει βιβλιογραφικές παραπομπές και ευρετήριο.
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| 650 |
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0 |
|a Brand name products
|x Management.
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| 852 |
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|a INST
|b CHIOS
|e 19960919
|h 658.827 UPS
|p 005200011734
|q 005200011734
|t BK
|y 0
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