Cases and exercises in marketing
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
Dryden Press,
c1987.
|
| Series: | Dryden Press series in marketing
|
| Subjects: | |
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| 008 | 950731s1987####us | ||| |||| ||eng|| | ||
| 020 | |a 0030076439 ((pbk.)) | ||
| 035 | |l 10023782 | ||
| 040 | |a GR-MyUA |b gre |e AACR2 | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8 | |
| 100 | 1 | |a Talarzyk, W. Wayne. | |
| 245 | 1 | 0 | |a Cases and exercises in marketing / |c W. Wayne Talarzyk. |
| 260 | |a Chicago : |b Dryden Press, |c c1987. | ||
| 300 | |a ix, 390 σ. : |b εικ. ; |c 28 εκ. | ||
| 490 | 1 | |a (Dryden Press series in marketing) | |
| 504 | |a Περιέχει βιβλιογραφικές αναφορές και ευρετήριο. | ||
| 650 | 0 | 0 | |a Marketing |x Case studies. |
| 650 | 0 | 0 | |a Marketing |x Problems, exercises, etc. |
| 830 | 0 | |a Dryden Press series in marketing | |
| 852 | |a INST |b CHIOS |e 19950731 |h 658.8 TAL |p 005200004244 |q 005200004244 |t BK |y 0 | ||
| 909 | |a Χ |b 031013 | ||