Cases and exercises in marketing
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Chicago :
Dryden Press,
c1987.
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| Series: | Dryden Press series in marketing
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| Subjects: | |
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| Physical Description: | ix, 390 σ. : εικ. ; 28 εκ. |
|---|---|
| Bibliography: | Περιέχει βιβλιογραφικές αναφορές και ευρετήριο. |
| ISBN: | 0030076439 ((pbk.)) |