Contemporary cases in consumer behavior
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
Dryden Press,
c1990
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| Edition: | 3rd ed. |
| Subjects: | |
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| Physical Description: | x, 517 p.; ill.; 23 cm |
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| ISBN: | 0030323177 |