Krtolica Lukic, A. (2026). A Consumer-Centric Approach to Phygital Brand Experiences: Insights into Generation Z’s Motivations, Barriers, and Emotions.
Παραπομπή σε μορφή Chicago (17η εκδ.)Krtolica Lukic, Aleksandra. A Consumer-Centric Approach to Phygital Brand Experiences: Insights into Generation Z’s Motivations, Barriers, and Emotions. 2026.
Παραπομπή σε μορφή MLA (9th εκδ.)Krtolica Lukic, Aleksandra. A Consumer-Centric Approach to Phygital Brand Experiences: Insights into Generation Z’s Motivations, Barriers, and Emotions. 2026.
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