Conference
Marketing in the Mirrorworld: Investigating Consumer-Brand Interaction and Trust in Immersive Metaverse Commerce Environments Using Behavioral Modelling
| Τίτλος: | Marketing in the Mirrorworld: Investigating Consumer-Brand Interaction and Trust in Immersive Metaverse Commerce Environments Using Behavioral Modelling |
|---|---|
| Συγγραφείς: | Sachdeva, Priya, Kaithvas, Reena, Verma, Amit, Praveena, Kvs |
| Πηγή: | 2026 9th International Conference on Circuit, Power & Computing Technologies (ICCPCT) Circuit, Power & Computing Technologies (ICCPCT), 2026 9th International Conference on. :1497-1502 Aug, 2026 |
| Relation: | 2026 9th International Conference on Circuit, Power & Computing Technologies (ICCPCT) |
| Βάση Δεδομένων: | IEEE Xplore Digital Library |
| ISBN: | 9798331551988 9798331551995 |
|---|---|
| DOI: | 10.1109/ICCPCT70290.2026.11654999 |