Conference
What Drives Acceptance of Gamified Live Selling? A Mobile Commerce Perspective
| Τίτλος: | What Drives Acceptance of Gamified Live Selling? A Mobile Commerce Perspective |
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| Συγγραφείς: | Paderanga, Ricardo Antonio, Carin, Patrick Jei, Cruz, Jan Andrei, Tumamak, Zephyr Gian, Moreno, Donn Enrique L., Bernardo, Maurence D. |
| Πηγή: | 2026 17th International Conference on E-Education, E-Business, E-Management and E-Learning (IC4e) E-Education, E-Business, E-Management and E-Learning (IC4e), 2026 17th International Conference on. :876-880 Apr, 2026 |
| Relation: | 2026 17th International Conference on E-Education, E-Business, E-Management and E-Learning (IC4e) |
| Βάση Δεδομένων: | IEEE Xplore Digital Library |
| ISBN: | 9798331581862 9798331581855 9798331581879 |
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| DOI: | 10.1109/IC4e69618.2026.11631318 |