Conference
Cognitive Biases and Consumer Buying Decisions: A Bibliometric Perspective on Marketing Strategies
| Τίτλος: | Cognitive Biases and Consumer Buying Decisions: A Bibliometric Perspective on Marketing Strategies |
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| Συγγραφείς: | Nandi, Sudheer, Subrahmanyan, Preetha |
| Πηγή: | 2025 IEEE 4th International Conference on Technology, Engineering, Management for Societal impact using Marketing, Entrepreneurship and Talent (TEMSMET) Technology, Engineering, Management for Societal impact using Marketing, Entrepreneurship and Talent (TEMSMET), 2025 IEEE 4th International Conference on. :1-6 Oct, 2025 |
| Relation: | 2025 IEEE 4th International Conference on Technology, Engineering, Management for Societal impact using Marketing, Entrepreneurship and Talent (TEMSMET) |
| Βάση Δεδομένων: | IEEE Xplore Digital Library |
| ISBN: | 9798331527167 9798331538729 |
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| DOI: | 10.1109/TEMSMET65536.2025.11467287 |