Λεπτομέρειες βιβλιογραφικής εγγραφής
| Τίτλος: |
Using Computer Networks (Intranet and Internet) to Enhance Your Students' Marketing Skills. |
| Συγγραφείς: |
Siegel, Carolyn F. |
| Πηγή: |
Journal of Marketing Education; Fall96, Vol. 18 Issue 3, p14-24, 11p |
| Θεματικοί όροι: |
Business students, Intranets (Computer networks), Internet, Education |
| Περίληψη: |
Discusses ways in which intranets and the Internet can be used to enhance students' communication, decision-making, information search and retrieval skills. Failure of business schools to provide an educational experience with sufficient practical relevance; Most technological accomplishment; Effectiveness of intranets in promoting intra-organizational communication and information management; Role which the Internet can play. |
| Βάση Δεδομένων: |
Complementary Index |