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marketing management
Published 2007Table of Contents: “…Περιεχόμενα: Marketing philosophy and strategy -- Marketing and the job of the marketing manager -- A strategic marketing framework -- Analysis for marketing decisions -- Marketing research -- Analyzing consumer behavior -- Organizational buying behavior -- Market structure and competitor analysis -- Marketing decision making -- Product decisions -- New product development -- Pricing -- Communications and advertising strategy -- Sales promotion -- Channels of distribution -- Direct channels of distribution: personal selling and direct marketing -- Customer relationship management -- Special topic: strategies for service markets.…”
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Σχεδίαση και υλοποίηση σε υλικό ενός multi-standard LDPC αποκωδικοποιητή :
Published 2015Get full text
Thesis Book -
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Μέτρα πρόληψης στη Ελλάδα κατά το δεύτερο έτος της πανδημίας Covid-19, όπως παρουσιάζονται σε διαδικτυακά μιμίδια...
Published 2023“…Almost all of us use it as a means of communication and interaction with those around us. One means of communication and interaction is internet memes, through which funny situations are reproduced that come from the opinion and point of view of the majority of users and their receivers. …”
Get full text