Η εμπειρία της κρουαζιέρας: μελέτη περίπτωσης του νησιού της Κέρκυρας
OBJECTIVE: The purpose of this thesis is to explore the experience of tourists who visit the island of Corfu with a cruise ship. METHODOLOGY: The survey was conducted to tourists who visited the island of Corfu with a cruise ship. The questionnaire was translated into English, in order to be underst...
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| Κύριος συγγραφέας: | |
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| Άλλοι συγγραφείς: | |
| Γλώσσα: | el_GR |
| Δημοσίευση: |
2017
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| Θέματα: | |
| Διαθέσιμο Online: | http://hdl.handle.net/11610/17470 |
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| Περίληψη: | OBJECTIVE: The purpose of this thesis is to explore the experience of tourists who visit the island of Corfu with a cruise ship. METHODOLOGY: The survey was conducted to tourists who visited the island of Corfu with a cruise ship. The questionnaire was translated into English, in order to be understood by foreign tourists. The method of completing the questionnaire was the personal interview. The sample of the survey was 320 tourists who visited the island of Corfu in April and May 2017. The questionnaire was given to tourists during their entry to the cruise ship in order to have a complete picture of the island. RESULTS: According to the results, the main ethnicity of the tourists was Americans and Russians. The majority responded that they traveled with their partner. 69.1% said that they had cruised again. High was the percentage of those who said that they visited Corfu for first time. The main means of promoting the island to tourists' countries was television and the internet. The tourists visited Corfu, Paxos and Antipaxos. The hours spent in these areas were about 2 hours to 4 hours. However, these excursions were included in the cruise price. A high percentage (80%) of the sample was satisfied and extremely satisfied with the island of Corfu overall. However, with regard to local transport and cleanliness, they were moderately satisfied. It is also important that a large percentage of them are willing to recommend Corfu to others, which means a good reputation and image for the island. CONCLUSIONS: Policy makers in the tourist industry of Corfu and Greece in general should pay more attention to the cruise industry throughout the year, as it is now an increasingly non-seasonal activity. Also, our country due to the climate and its many ports offered for cruise tourism. |
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