Marketing essentials in hospitality and tourism : foundations and practices
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J :
Pearson/Prentice Hall,
c2008
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| Physical Description: | xxv, 611 σ.; χάρτες; 28 εκ. |
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| Bibliography: | Περιλαμβάνει βιβλιογραφικές παραπομπές και ευρετήριο |
| ISBN: | 978-0-13-170827-3 0-13-170827-9 |