APA (7th ed.) Citation

Keen, P. G., & Ballance, C. (1997). On line profits: A managers guide to electronic commerce. Harvard Business School.

Chicago Style (17th ed.) Citation

Keen, Peter G.W, and Craigg Ballance. On Line Profits: A Managers Guide to Electronic Commerce. Boston, Mass.: Harvard Business School, 1997.

MLA (9th ed.) Citation

Keen, Peter G.W, and Craigg Ballance. On Line Profits: A Managers Guide to Electronic Commerce. Harvard Business School, 1997.

Warning: These citations may not always be 100% accurate.