Aesthetics in marketing
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Los Angeles :
Response Books,
c2008
|
| Subjects: | |
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| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/83109 | ||
| 008 | 080417s2008 eng d | ||
| 020 | |a 978-0-7619-3595-7 (pbk.) | ||
| 035 | |l 10096845 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8001 |2 (22) | |
| 100 | 1 | |a Baisya, Rajat K. | |
| 245 | 1 | 0 | |a Aesthetics in marketing / |c Rajat K. Baisya, G. Ganesh Das |
| 260 | |a Los Angeles : |b Response Books, |c c2008 | ||
| 300 | |a 323 σ.; |b εικ.; |c 22 εκ. | ||
| 504 | |a Ευρετήριο : σ. [303]-311 | ||
| 650 | 0 | 0 | |a Market segmentation. |
| 650 | 0 | 0 | |a Consumers' preferences. |
| 650 | 0 | 0 | |a New products. |
| 650 | 0 | 0 | |a Aesthetics. |
| 700 | 1 | |a Das, G. Ganesh. | |
| 852 | |a INST |b CHIOS |e 20080417 |h 658.8001 BAI |p 005200027298 |q 005200027298 |t BK |y 0 | ||
| 901 | |a BIBL2-2008-1 | ||
| 909 | |a Χ |b 152453 | ||
| 922 | |a 2ΕΛΗ |b 200803 |c ΕΠΕΑΕΚ2/ΤΔΕ |d ΕΛΕΥΘΕΡΟΥΔΑΚΗΣ | ||
| 970 | |a ΒΑΡΦΗΣ |b ΒΑΓΓΕΛΗΣ |z 2008/04/17 | ||