Strategic marketing for educational institutions
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, New Jersey :
Prentice-Hall,
[c1995]
|
| Edition: | 2nd ed. |
| Subjects: | |
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| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/80103 | ||
| 008 | 080402s1995 eng d | ||
| 020 | |a 0-13-668989-2 | ||
| 035 | |l 10096130 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 371.206 |2 (22) | |
| 100 | 1 | |a Kotler, Philip. | |
| 245 | 1 | 0 | |a Strategic marketing for educational institutions / |c Philip Kotler, Karen F. A. Fox |
| 250 | |a 2nd ed. | ||
| 260 | |a Upper Saddle River, New Jersey : |b Prentice-Hall, |c [c1995] | ||
| 300 | |a xii, 484 σ.; |b πίν.; |c 23 εκ. | ||
| 504 | |a Περιλαμβάνει βιβλιογραφίες και ευρετήριο | ||
| 650 | 0 | 0 | |a Education |z Marketing. |
| 650 | 0 | 0 | |a Schools |x Public relations. |
| 650 | 0 | 0 | |a Educational fund raising. |
| 650 | 0 | 0 | |a Educational planning. |
| 700 | 1 | |a Fox, Karen F. A. |d 1944- | |
| 852 | |a INST |b RHODES |e 20080402 |h 371.206 KOT |p 005400029522 |q 005400029522 |t BK |y 0 | ||
| 901 | |a BIBL4-2008-1 | ||
| 909 | |a Ρ |b 151621 | ||
| 922 | |a 4ΕΛΗ |b 200803 |c ΕΠΕΑΕΚ2/ΤΕΠΑΕΣ |d ΠΑΠΑΣΩΤΗΡΙΟΥ | ||
| 970 | |a ΧΑΡΙΟΠΟΛΙΤΟΥ |b ΚΩΝΣΤΑΝΤΙΝΑ |z 2008/04/02 | ||