E-business and e-commerce management : strategy, implementation, and practice
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England ; New York :
Pearson/Financial Times Practice Hall,
2011
|
| Edition: | 5η εκδ. |
| Subjects: | |
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|---|---|---|---|
| 001 | 1/66729 | ||
| 008 | 150211s2011 eng d | ||
| 020 | |a 978-0-273-75201-1 | ||
| 035 | |l 10121029 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.872 |2 (23) | |
| 100 | 1 | |a Chaffey, Dave |d 1963- | |
| 245 | 1 | 0 | |a E-business and e-commerce management : |b strategy, implementation, and practice / |c Dave Chaffey |
| 250 | |a 5η εκδ. | ||
| 260 | |a Harlow, England ; New York : |b Pearson/Financial Times Practice Hall, |c 2011 | ||
| 300 | |a xxxi, 733 σ.; |b εικ.; |c 27 εκ. | ||
| 504 | |a Περιλαμβάνει βιβλιογραφικές αναφορές και ευρετήριο | ||
| 650 | 0 | 0 | |a Electronic commerce. |
| 650 | 0 | 0 | |a Business enterprises |x Computer networks. |
| 650 | 0 | 0 | |a Management. |
| 852 | |a INST |b SAMOS |e 20150211 |h 658.872 CHA |p 005300041665 |q 005300041665 |t BK |y 0 | ||
| 901 | |a BIBL3-2014-1 | ||
| 909 | |a Σ |b 189307 | ||
| 922 | |a 3ΕΛΗ |b 201405 |c ΤΜΠΕΣ |d ΔΙΑΔΡΟΜΕ | ||
| 970 | |a ΚΟΣΙΕΡΗΣ |b ΧΡΗΣΤΟΣ |z 2015/02/11 | ||