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1 |
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|a Berry, Michael J. A.
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1 |
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|a Mastering data mining :
|b the art and science of customer relationship managemant /
|c Michael J.A. Berry, Gordon Linoff
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| 260 |
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|a New York :
|b Wiley,
|c c2000
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| 300 |
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|a xviii, 494 p.;
|b ill.;
|c 24 cm.
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| 500 |
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|a Rev.ed.of: Data mining techniques : for marketing, sales, and customer support/Michael J.A.Berry, Gordon Linoff. c1997
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| 504 |
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|a Includes index
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| 650 |
0 |
0 |
|a Marketing
|x Data processing.
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| 650 |
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|a Data mining.
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| 650 |
0 |
0 |
|a Business enterprises
|x Computer networks
|x Management.
|
| 700 |
0 |
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|a Linoff, Gordon.
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| 852 |
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|a ΜΑΛΑΓΑΡΗ
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|z 2002/04/04
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