Services marketing and management
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London; Thousand Oaks, Calif. :
Sage Publications,
2003
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| Subjects: | |
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| Physical Description: | 215 σ.; 25 εκ. |
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| Bibliography: | Περιλαμβάνει βιβλιογραφίες και ευρετήριο |
| ISBN: | 0-7619-4158-4 (pbk.) |