Emotion in advertising : theoretical and practical explorations

Saved in:

Bibliographic Details
Other Authors:	Agres, Stuart J. (Editor), Edell, Julie A. (edtf), Dubitsky, Tony M. (Editor)
Format:	Book
Language:	English
Published:	New York, Westport : Quorum Books, 1990
Subjects:	Advertising > Psychological aspects. Advertising > Research. Human information processing > Research.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000cam a2200000 i 4500
001	1/55798
008	960513s1990 eng d
020			\|a 0-89930-537-7
035			\|l 10027913
040			\|a GR-MY-UA \|b gre \|e aacr
041	0		\|a eng
082	0		\|a 659.1019
245	1	0	\|a Emotion in advertising : \|b theoretical and practical explorations / \|c Edited by:Stuart J.Agres, Julie A.Edell, Tony M.Dubitsky
260			\|a New York, Westport : \|b Quorum Books, \|c 1990
300			\|a 384 p.
500			\|a Includes bibliographical references
650	0	0	\|a Advertising \|x Psychological aspects.
650	0	0	\|a Advertising \|x Research.
650	0	0	\|a Human information processing \|x Research.
700	1		\|a Agres, Stuart J. \|e edt
700	1		\|a Edell, Julie A. \|e edtf
700	1		\|a Dubitsky, Tony M. \|e edt
852			\|a INST \|b CHIOS \|e 19960513 \|h 659.1019 EMO \|p 005200008498 \|q 005200008498 \|t BK \|y 0
909			\|a Χ \|b 043461