Design management : using design to build brand value and corporate innovation
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Allworth Press : Design Managemetn Institute,
c2003.
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| Subjects: | |
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| Physical Description: | vi, 281 σ. : εικ. 23 εκ. |
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| Bibliography: | Βιβλιογραφία: σ. 261-275. Ευρετήριο. |
| ISBN: | 1581152833 |