Managing cultural differences : strategies for competitive advantage

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Bibliographic Details
Main Author: Hoecklin, Lisa Adent
Format: Book
Language:English
Published: Wokingam : Addison-Wesley, c1995
Series:EIU series
Subjects:
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245 1 0 |a Managing cultural differences :  |b strategies for competitive advantage /  |c Lisa Hoecklin 
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300 |a x, 158 p. 
490 1 |a EIU series 
504 |a Includes bibliographical references and index 
650 0 0 |a International business enterprises  |x Management  |x Social aspects. 
650 0 0 |a Competition, International  |x Social aspects  |x Case studies. 
650 0 0 |a Intercultural communication  |x Case studies. 
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