rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Strategic brand management
    sub title: building, measuring, and managing brand equity
  name:
    name part: Keller, Kevin Lane
    name part: 1956-
    role:
      role term: creator
  type of resource: text
  origin info:
    place:
      place term: Upper Saddle River, New Jersy
    publisher: Prentice Hall
    date issued: c2003
    date issued: 2003
    edition: 2nd ed.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xxvi, 788 σ.
  note: Kevin Lane Keller
  note: International edition
  note: Περιλαμβάνει βιβλιογραφίες και ευρετήριο
  subject:
    topic: Brand name products
    topic: Management
  classification: 658.827
  identifier: 0-13-110583-3
  location:
    physical location: INST CHIOS 20070809
  record info:
    record content source: GR-MY-UA
    record creation date: 070911
    record identifier: 1/51440
    language of cataloging:
      language term: gre