The portable MBA in marketing
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
John Wiley & Sons,
c1992
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| Series: | Portable MBA series
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| Subjects: | |
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| Physical Description: | xiv, 464 p. |
|---|---|
| Bibliography: | Includes bibliography and index |
| ISBN: | 0471119849 |