Doing research projects in marketing, management and consumer research

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Bibliographic Details
Main Author: Hackley, Christopher E.
Format: Book
Language:English
Published: London; : New York : Routledge, c2003
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Description
Physical Description:viii, 210 σ.; 24 εκ.
Bibliography:Περιλαμβάνει βιβλιογραφικές παραπομπές (σ. [196]-205) και ευρετήριο
ISBN:0-415-26894-X (hbk)