Relationship marketing : Bringing quality, customer service and marketing together
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| Main Author: | Christopher, Martin |
|---|---|
| Other Authors: | Payne, Adrian, Ballantyne, David |
| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Butterworth-Heinemann,
1991.
|
| Series: | The marketing series
|
| Subjects: | |
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