Relationship marketing : Bringing quality, customer service and marketing together
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Butterworth-Heinemann,
1991.
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| Series: | The marketing series
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| Subjects: | |
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| 008 | 960119s1991 eng d | ||
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| 100 | 1 | |a Christopher, Martin. | |
| 245 | 1 | 0 | |a Relationship marketing : |b Bringing quality, customer service and marketing together / |c Martin Christopher, Adrian Payne, David Ballantyne. |
| 260 | |a Oxford : |b Butterworth-Heinemann, |c 1991. | ||
| 300 | |a 204 p. : | ||
| 490 | 1 | |a The marketing series | |
| 500 | |a Includes index. | ||
| 650 | 0 | 0 | |a Marketing. |
| 700 | 1 | |a Payne, Adrian. | |
| 700 | 1 | |a Ballantyne, David. | |
| 830 | 0 | |a The marketing series | |
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