The European approach to US markets : product and promotion adaptation by European multinational corporations
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Δημοσίευση: |
New York : London :
Praeger,
1973
|
| Σειρά: | Praeger special studies in international economics and development
|
| Θέματα: | |
| Ετικέτες: |
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| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/3433 | ||
| 008 | 000520s1973 eng d | ||
| 035 | |l 10060796 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8 | |
| 100 | 1 | |a Ward, Jean. | |
| 245 | 1 | 4 | |a The European approach to US markets : |b product and promotion adaptation by European multinational corporations / |c [by] James J. Ward |
| 260 | |a New York : |a London : |b Praeger, |c 1973 | ||
| 300 | |a xii, 114 σ.; |b πιν.; |c 25 εκ. | ||
| 490 | 1 | |a Praeger special studies in international economics and development | |
| 504 | |a Περιέχει ευρετήριο | ||
| 650 | 0 | 0 | |a Corporations, European |z United States. |
| 650 | 0 | 0 | |a Marketing. |
| 830 | 0 | |a Praeger special studies in international economics and development | |
| 852 | |a INST |b LESVOS |e 20000520 |h 658.8 WAR |p 005100020739 |q 005100020739 |t BK |y 0 | ||
| 901 | |a BIBL1-2000-2 | ||
| 909 | |a Λ |b 077046 | ||
| 970 | |z 2000/05/ΜΙΧΑΗΛΙΔΟΥ ΑΝΝΑ | ||