Marketing management
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| Κύριος συγγραφέας: | |
|---|---|
| Άλλοι συγγραφείς: | |
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Δημοσίευση: |
New York : Toronto ; : New York :
Macmillan, Maxwell Macmillan Canada ;, Maxwell Macmillan International [distributors],
c1993
|
| Σειρά: | McGraw-Hill series in marketing
|
| Θέματα: | |
| Ετικέτες: |
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| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/33850 | ||
| 008 | 950803s1993 eng d | ||
| 020 | |a 0023769211 | ||
| 035 | |l 10024008 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8 |2 (20) | |
| 100 | 1 | |a Mason, Joseph Barry. | |
| 245 | 1 | 0 | |a Marketing management / |c J. Barry Mason, Hazel F. Ezell |
| 260 | |a New York : |a Toronto ; : |a New York : |b Macmillan, |b Maxwell Macmillan Canada ;, |b Maxwell Macmillan International [distributors], |c c1993 | ||
| 300 | |a xix, 714 p.; |b ill.; |c 27 cm. | ||
| 490 | 1 | |a McGraw-Hill series in marketing | |
| 504 | |a Includes bibliographical references and indexes | ||
| 650 | 0 | 0 | |a Marketing |x Management. |
| 700 | 1 | |a Ezell, Hazel F. | |
| 830 | 0 | |a McGraw-Hill series in marketing | |
| 852 | |a INST |b CHIOS |e 19950803 |h 658.8 MAS |p 005200002185 |q 005200002185 |t BK |y 0 | ||
| 909 | |a Χ |b 031254 | ||
| 922 | |a 2ΕΛΗ |b 199804 |c ΤΔΕ |d ΠΑΠΑΣΩΤΗΡΙΟΥ | ||