rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Basic marketing
    sub title: a global-managerial approach
  name:
    name part: McCarthy, E. Jerome (Edmund Jerome)
    role:
      role term: creator
  name:
    name part: Perreault, William D.
  type of resource: text
  origin info:
    place:
      place term: Homewood, IL
    publisher: Irwin
    date issued: c1993
    date issued: 1993
    edition: 11th ed.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xxii, 763, 15, 14 p.; col. ill.; 27 cm
  note: E. Jerome McCarthy, William D. Perreault, Jr
  note: Includes bibliographical references (p. 723-760) and indexes
  subject:
    topic: Marketing
    topic: Management
  subject:
    topic: Marketing
    geographic: United States
    topic: Management
  subject:
    topic: Export marketing
    topic: Management
  classification: 658.8
  related item:
    title info:
      title: Irwin series in marketing
  identifier: 025610509X
  location:
    physical location: INST CHIOS 19960209
  location:
    physical location: INST CHIOS 19960321
  location:
    physical location: INST CHIOS 19950725
  record info:
    record content source: GR-MY-UA
    record creation date: 950725
    record identifier: 1/29247
    language of cataloging:
      language term: gre