The future of advertising : new media, new clients, new consumers in the post-television age
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Chicago :
McGraw-Hill,
c2003
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| Subjects: | |
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| Physical Description: | xi, 260 σ.; 21 εκ. |
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| Bibliography: | Βιβλιογραφία: σ. 251-253. Ευρετήριο |
| ISBN: | 978-0-07-146215-0 0-07-146215-5 |