Marketing : a behavioural analysis
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| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Δημοσίευση: |
London : New York :
McGraw Hill,
[1975]
|
| Θέματα: | |
| Ετικέτες: |
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|---|---|---|---|
| 001 | 1/24776 | ||
| 008 | 960207s1975 eng d | ||
| 020 | |a 0070840539 (pbk) | ||
| 035 | |l 10022366 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8342 |2 (19) | |
| 100 | 1 | |a Chisnall, Peter M. | |
| 245 | 1 | 0 | |a Marketing : |b a behavioural analysis / |c Peter M. Chisnall |
| 260 | |a London : |a New York : |b McGraw Hill, |c [1975] | ||
| 300 | |a 328 p.; |b ill.; |c 24 cm | ||
| 504 | |a Includes bibliographies and index | ||
| 650 | 0 | 0 | |a Motivation research (Marketing) |
| 650 | 0 | 0 | |a Marketing. |
| 650 | 0 | 0 | |a Consumers. |
| 852 | |a INST |b CHIOS |e 19960207 |h 658.8342 CHI |p 005200001021 |q 005200001021 |t BK |y 0 | ||
| 901 | |a BIBL2-1996-1 | ||
| 909 | |a Χ |b 00141 | ||