APA (7th ed.) Citation

Mason, C., & Perreault, W. D. (1995). The marketing game (2nd ed.). Irwin.

Chicago Style (17th ed.) Citation

Mason, Charlotte, and William D. Perreault. The Marketing Game. 2nd ed. Chicago, Bogota: Irwin, 1995.

MLA (9th ed.) Citation

Mason, Charlotte, and William D. Perreault. The Marketing Game. 2nd ed. Irwin, 1995.