Dynamic models of advertising competition : open- and closed-loop extensions
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Δημοσίευση: |
Boston :
Kluwer Academic Publishers,
c1991
|
| Σειρά: | International series in quantitative marketing
|
| Θέματα: | |
| Ετικέτες: |
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| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/21030 | ||
| 008 | 930901s1991 580 eng d | ||
| 020 | |a 0792391462 ((alk. paper)) | ||
| 035 | |l 10021649 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 659.1/01/5118 |2 (20) | |
| 100 | 1 | |a Erickson, Gary M. |d 1945- | |
| 245 | 1 | 0 | |a Dynamic models of advertising competition : |b open- and closed-loop extensions / |c Gary M. Erickson |
| 260 | |a Boston : |b Kluwer Academic Publishers, |c c1991 | ||
| 300 | |a viii, 122 p.; |b ill.; |c 24 cm | ||
| 490 | 1 | |a International series in quantitative marketing | |
| 504 | |a Includes bibliographical references (p. [111]-117) and index | ||
| 650 | 0 | 0 | |a Advertising |x Mathematical models. |
| 650 | 0 | 0 | |a Competition |x Mathematical models. |
| 830 | 0 | |a International series in quantitative marketing | |
| 852 | |a INST |b CHIOS |e 19930901 |h 659.1015118 ERI |p 005200003257 |q 005200003257 |t BK |y 0 | ||
| 909 | |a Χ |b 027416 | ||