The Marketing of Services
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Great Britain :
Butterworth Heinemann,
1991
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| Subjects: | |
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| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 1/19920 | ||
| 008 | 930820s1991 eng d | ||
| 020 | |a 0-7506-0209-0 | ||
| 035 | |l 10021447 | ||
| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 338.40688 | |
| 100 | 1 | |a Cowell, Donald W. | |
| 245 | 1 | 4 | |a The Marketing of Services / |c Donald W. Cowell |
| 260 | |a Great Britain : |b Butterworth Heinemann, |c 1991 | ||
| 300 | |c 24cm | ||
| 650 | 0 | 0 | |a Services industries |x Management. |
| 650 | 0 | 0 | |a Marketing. |
| 852 | |a INST |b CHIOS |e 19930820 |h 338.40688 COW |p 005200003106 |q 005200003106 |t BK |y 0 | ||
| 909 | |a Χ |b 024201 | ||