Services marketing
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| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Δημοσίευση: |
New Jersey, London :
Prentice-Hall International,
c1991
|
| Έκδοση: | 2nd ed. |
| Σειρά: | Prentice-Hall series in marketing
|
| Θέματα: | |
| Ετικέτες: |
Προσθήκη ετικέτας
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| 001 | 1/19865 | ||
| 008 | 960703s1991 eng d | ||
| 020 | |a 0-13-807017-2 | ||
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| 040 | |a GR-MY-UA |b gre |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8 | |
| 100 | 1 | |a Lovelock, Christopher H. | |
| 245 | 1 | 0 | |a Services marketing / |c Christopher H. Lovelock |
| 250 | |a 2nd ed. | ||
| 260 | |a New Jersey, London : |b Prentice-Hall International, |c c1991 | ||
| 300 | |a 526 p. | ||
| 490 | 1 | |a Prentice Hall series in marketing | |
| 500 | |a Includes bibliography and index | ||
| 650 | 0 | 0 | |a Service industries |x Marketing. |
| 650 | 0 | 0 | |a Service industries |x Marketing |x Management. |
| 830 | 0 | |a Prentice-Hall series in marketing | |
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| 909 | |a Χ |b 027111 | ||