APA (7th ed.) Citation

Rohner, K. (1996). Marketing in the cyber age: The why, the what and the how. Wiley.

Chicago Style (17th ed.) Citation

Rohner, Kurt. Marketing in the Cyber Age: The Why, the What and the How. Chichester: Wiley, 1996.

MLA (9th ed.) Citation

Rohner, Kurt. Marketing in the Cyber Age: The Why, the What and the How. Wiley, 1996.

Warning: These citations may not always be 100% accurate.