Customer behavior : consumer bahavior and beyond

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Bibliographic Details
Main Author: Sheth, Jagdish N.
Other Authors: Mittal, Banwari, Newman, Bruce I.
Format: Book
Language:English
Published: Fort Worth, Philadelphia : Dryden Press, c1999
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041 0 |a eng 
082 0 |a 658.8342 
100 1 |a Sheth, Jagdish N. 
245 1 0 |a Customer behavior :  |b consumer bahavior and beyond /  |c Jagdish N. Smith, Banwari Mittal and Bruce I. Newman 
260 |a Fort Worth, Philadelphia :   |b Dryden Press,   |c c1999 
300 |a xxxii, 852 p. (in various paging) 
504 |a Includes index 
650 0 0 |a Consumer behavior. 
650 0 0 |a Consumers' preferences. 
650 0 0 |a Consumer satisfaction. 
700 1 |a Mittal, Banwari. 
700 1 |a Newman, Bruce I. 
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970 |a ΣΠΕΝΤΖΑ  |b ΕΛΕΝΗ  |z 2000/11/30