Sheth, J. N., Mittal, B., & Newman, B. I. (1999). Customer behavior: Consumer bahavior and beyond. Dryden Press.
Chicago Style (17th ed.) CitationSheth, Jagdish N., Banwari Mittal, and Bruce I. Newman. Customer Behavior: Consumer Bahavior and Beyond. Fort Worth, Philadelphia: Dryden Press, 1999.
MLA (9th ed.) CitationSheth, Jagdish N., et al. Customer Behavior: Consumer Bahavior and Beyond. Dryden Press, 1999.
Warning: These citations may not always be 100% accurate.