Marketing management

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Bibliographic Details
Main Author:	Kotler, Philip
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J. : Prentice Hall, c2000
Edition:	Millenium ed.
Series:	Prentice Hall international series in marketing
Subjects:	Marketing > Management.
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245	1	0	\|a Marketing management / \|c Philip Kotler
250			\|a Millenium ed.
260			\|a Upper Saddle River, N.J. : \|b Prentice Hall, \|c c2000
300			\|a xxxii, 718 p.; \|b ill.; \|c 26 cm.
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504			\|a Includes bibliographical references and index
650	0	0	\|a Marketing \|x Management.
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