Marketing to the social web : how digital customer communities build your business

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Bibliographic Details
Main Author: Weber, Larry
Format: Book
Language:English
Published: Hoboke, N.J. : Wiley, c2009.
Edition:2nd ed.
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Description
Physical Description:xviii, 246 σ. ; 24 εκ.
Bibliography:Βιβλιογραφία: σ. 231-238. Ευρετήριο.
ISBN:9780470410974