rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Media promotion and marketing for broadcasting, cable, and the internet
  name:
    name part: Eastman, Susan Tyler
    role:
      role term: edtf
  name:
    name part: Ferguson, Douglas A.
    role:
      role term: edt
  name:
    name part: Klein, Robert A.
    name part: 1928-
    role:
      role term: edt
  type of resource: text
  origin info:
    place:
      place term: Amsterdam
    publisher: Elsevier/Focal Press
    date issued: c2006
    date issued: 2006
    edition: 5η εκδ.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xiv, 335 σ. : εικ. ; 23 εκ.
  note: edited by Susan Tyler Eastman, Douglas A. Ferguson, Robert A. Klein.
  note: Αναθ. έκδ. του: Promotion and marketing for broadcasting, cable, and the web. 4th ed. c2002.
  note: Βιβλιογραφία: σ. 321-323. Ευρετήριο: σ. 325-335.
  subject:
    topic: Television broadcasting
    topic: Marketing
  subject:
    topic: Radio broadcasting
    topic: Marketing
  subject:
    topic: Cable television
    topic: Marketing
  classification: 384.550688
  identifier: 978-0-240-80762-1
  identifier: 0-240-80762-6
  location:
    physical location: INST LESVOS 20090218
  record info:
    record content source: GR-MY-UA
    record creation date: 090218
    record identifier: 1/101467
    language of cataloging:
      language term: gre