Λεπτομέρειες βιβλιογραφικής εγγραφής
| Τίτλος: |
Implementing a Distribution-Network Decision-Support System at Pfizer/ Warner-Lambert. |
| Συγγραφείς: |
Gupta, Vijay, Peters, Emmanuel, Miller, Tan, Blyden, Kelvin |
| Πηγή: |
Interfaces; Jul/Aug2002, Vol. 32 Issue 4, p28-45, 18p |
| Θεματικοί όροι: |
Decision support systems, Pharmaceutical industry, Operations research, Business planning, Physical distribution of goods |
| Εταιρία/Οντότητα: |
Pfizer Inc., Warner-Lambert Co. |
| Περίληψη: |
We constructed a decision-support system (DSS) to help the distribution network of Pfizer/ Warner Lambert to plan its operations. Using OR tools, databases, programming languages, and spreadsheets, this system supports decisions concerning daily operations, annual planning, and long-run strategic planning. This DSS improved the firm's ability to make rapid, better-informed decisions in many different areas of distribution and supply chain ranging from individual customer deliveries to long-term manufacturing location and technology. [ABSTRACT FROM AUTHOR] |
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| Βάση Δεδομένων: |
Complementary Index |