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Academic Graphic Communications: Revising the Taxonomy.

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Τίτλος: Academic Graphic Communications: Revising the Taxonomy.
Συγγραφείς: Geisinger, Lee, Calkins, Celeste M., Wilson, Dan
Πηγή: Visual Communications Journal; Fall2023, Vol. 59 Issue 1, p1-14, 14p
Θεματικοί όροι: Visual communication, Graphic arts, Instructional systems
Εταιρία/Οντότητα: National Center for Education Statistics, United States. Dept. of Education, International Graphic Arts Education Association
Περίληψη: The Classification of Instructional Programs (CIP) 2020 10.03 Graphic Communications taxonomy used by the National Center for Educational Statistics (NCES) has been unchanged for over 23 years and no longer describes current content within Graphic Communications (GC) associate and bachelor's degree programs. Because of these outdated CIP 10.03 terminologies and related occupational crosswalks, poor statistical and descriptive data is making its way into databases that are used by government entities, higher education institutions, career counselors, and more importantly prospective college students. This paper highlights the challenges we face and offers insight into a redevelopment to align federal reporting metrics with the industry. Utilizing an updated content taxonomy, program definitions, and student learning objectives (SLO) developed through the Delphi technique by the Accrediting Council for Collegiate Graphic Communications (ACCGC), this study sought to understand how the taxonomy could be applied to the current state of the associate and bachelor's degree programs in North America. Through the development of a database of existing programs and the examination of the programs' coursework and SLOs, researchers were able to identify how programs fit within the updated taxonomy. With the content taxonomy adopted by ACCGC as a foundation, this study recommends a revision of CIP 10.03 to include: Graphic Communications, General 10.0301, Graphic Communications Management 10.0302, Graphic Communications Design and Technology 10.0303, and Animation, Interactive Technology, Video Graphics and Special Effects 10.0304. In addition, this study recommends a revision to Standard Occupational Classification (SOC 2018) crosswalks from 10.03 Graphic Communications. [ABSTRACT FROM AUTHOR]
Copyright of Visual Communications Journal is the property of International Graphic Arts Education Association and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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  Data: The Classification of Instructional Programs (CIP) 2020 10.03 Graphic Communications taxonomy used by the National Center for Educational Statistics (NCES) has been unchanged for over 23 years and no longer describes current content within Graphic Communications (GC) associate and bachelor's degree programs. Because of these outdated CIP 10.03 terminologies and related occupational crosswalks, poor statistical and descriptive data is making its way into databases that are used by government entities, higher education institutions, career counselors, and more importantly prospective college students. This paper highlights the challenges we face and offers insight into a redevelopment to align federal reporting metrics with the industry. Utilizing an updated content taxonomy, program definitions, and student learning objectives (SLO) developed through the Delphi technique by the Accrediting Council for Collegiate Graphic Communications (ACCGC), this study sought to understand how the taxonomy could be applied to the current state of the associate and bachelor's degree programs in North America. Through the development of a database of existing programs and the examination of the programs' coursework and SLOs, researchers were able to identify how programs fit within the updated taxonomy. With the content taxonomy adopted by ACCGC as a foundation, this study recommends a revision of CIP 10.03 to include: Graphic Communications, General 10.0301, Graphic Communications Management 10.0302, Graphic Communications Design and Technology 10.0303, and Animation, Interactive Technology, Video Graphics and Special Effects 10.0304. In addition, this study recommends a revision to Standard Occupational Classification (SOC 2018) crosswalks from 10.03 Graphic Communications. [ABSTRACT FROM AUTHOR]
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  Data: <i>Copyright of Visual Communications Journal is the property of International Graphic Arts Education Association and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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              Text: Fall2023
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