AI Is Revolutionizing Strategic Decision-Making.

Bibliographic Details
Title:	AI Is Revolutionizing Strategic Decision-Making.
Authors:	Csaszar, Felipe A. (AUTHOR)
Source:	Harvard Business Review. Sep/Oct2026, Vol. 104 Issue 5, p44-53. 10p. 1 Diagram, 5 Cartoon or Caricatures.
Subject Terms:	Artificial intelligence in business, Strategic planning, Decision making in business, Marketing research, Competitor orientation, Organizational effectiveness
Abstract:	For decades, the limits of time and brain capacity meant that teams could consider only so many strategic options before making decisions. Strategy tools—SWOT analyses, portfolio matrices—were simple because that's what planning meetings needed. AI changes those dynamics. It can generate and evaluate thousands of strategic options and build rich, continually updated views of markets and competitors. And it can stress-test potential plans through structured debate that isn't influenced by internal politics. Since the same AI tools are available to all companies, lasting advantage will go to those that pair them with proprietary data, integrated workflows, and faster execution. In practice, that means casting a wider net for strategic options before narrowing the field, replacing static models with real-time ones, and making AI-assisted challenges a routine part of major decisions. [ABSTRACT FROM AUTHOR]
	Copyright © Harvard Business Publishing. All Rights Reserved. This content is intended for individual research use only, subject to the following: Unless permission is expressly granted in a separate license, this content may NOT be used for classroom or teaching use, which includes teaching materials, electronic reserves, course packs or persistent linking from syllabi. Please consult your institution's librarian about the nature of relevant licenses held by your institution and the restrictions that may or may not apply.Unless permission is expressly granted in a separate license, this content may NOT be used in corporate training and/or as corporate learning materials. For corporate users, please consult the specific terms of your company's license(s) for complete information and restrictions. For more information and teaching resources from Harvard Business Publishing including Harvard Business School Cases, eLearning products, and business simulations please visit hbsp.harvard.edu. (Copyright applies to all Abstracts.)
Database:	Business Source Index

FullText	Text: Availability: 0
Header	DbId: bsx DbLabel: Business Source Index An: 196180117 RelevancyScore: 1510 AccessLevel: 6 PubType: Periodical PubTypeId: serialPeriodical PreciseRelevancyScore: 1510
IllustrationInfo
Items	– Name: Title Label: Title Group: Ti Data: AI Is Revolutionizing Strategic Decision-Making. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Csaszar%2C+Felipe+A%2E%22">Csaszar, Felipe A.</searchLink> (AUTHOR) – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Harvard+Business+Review%22">Harvard Business Review</searchLink>. Sep/Oct2026, Vol. 104 Issue 5, p44-53. 10p. 1 Diagram, 5 Cartoon or Caricatures. – Name: Subject Label: Subject Terms Group: Su Data: <searchLink fieldCode="DE" term="%22Artificial+intelligence+in+business%22">Artificial intelligence in business</searchLink><br /><searchLink fieldCode="DE" term="%22Strategic+planning%22">Strategic planning</searchLink><br /><searchLink fieldCode="DE" term="%22Decision+making+in+business%22">Decision making in business</searchLink><br /><searchLink fieldCode="DE" term="%22Marketing+research%22">Marketing research</searchLink><br /><searchLink fieldCode="DE" term="%22Competitor+orientation%22">Competitor orientation</searchLink><br /><searchLink fieldCode="DE" term="%22Organizational+effectiveness%22">Organizational effectiveness</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: For decades, the limits of time and brain capacity meant that teams could consider only so many strategic options before making decisions. Strategy tools—SWOT analyses, portfolio matrices—were simple because that's what planning meetings needed. AI changes those dynamics. It can generate and evaluate thousands of strategic options and build rich, continually updated views of markets and competitors. And it can stress-test potential plans through structured debate that isn't influenced by internal politics. Since the same AI tools are available to all companies, lasting advantage will go to those that pair them with proprietary data, integrated workflows, and faster execution. In practice, that means casting a wider net for strategic options before narrowing the field, replacing static models with real-time ones, and making AI-assisted challenges a routine part of major decisions. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright © Harvard Business Publishing. All Rights Reserved. This content is intended for individual research use only, subject to the following: Unless permission is expressly granted in a separate license, this content may NOT be used for classroom or teaching use, which includes teaching materials, electronic reserves, course packs or persistent linking from syllabi. Please consult your institution's librarian about the nature of relevant licenses held by your institution and the restrictions that may or may not apply.Unless permission is expressly granted in a separate license, this content may NOT be used in corporate training and/or as corporate learning materials. For corporate users, please consult the specific terms of your company's license(s) for complete information and restrictions. For more information and teaching resources from Harvard Business Publishing including Harvard Business School Cases, eLearning products, and business simulations please visit hbsp.harvard.edu.</i> (Copyright applies to all Abstracts.)
PLink	https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsx&AN=196180117
RecordInfo	BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 10 StartPage: 44 Subjects: – SubjectFull: Artificial intelligence in business Type: general – SubjectFull: Strategic planning Type: general – SubjectFull: Decision making in business Type: general – SubjectFull: Marketing research Type: general – SubjectFull: Competitor orientation Type: general – SubjectFull: Organizational effectiveness Type: general Titles: – TitleFull: AI Is Revolutionizing Strategic Decision-Making. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Csaszar, Felipe A. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 09 Text: Sep/Oct2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 00178012 Numbering: – Type: volume Value: 104 – Type: issue Value: 5 Titles: – TitleFull: Harvard Business Review Type: main
ResultId	1