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#WheresTiffany: Redefining Racial Broadcast Norms With Tiffany Cross' MSNBC Removal.

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Title: #WheresTiffany: Redefining Racial Broadcast Norms With Tiffany Cross' MSNBC Removal.
Authors: Grant, Rachel1 (AUTHOR) rgrant@jou.ufl.edu, Lenoir, Lisa D.2 (AUTHOR)
Source: Journalism & Mass Communication Quarterly. Sep2026, Vol. 103 Issue 3, p999-1021. 23p.
Subject Terms: Social justice, Television news anchors, Broadcast journalism, Racism, Frames (Social sciences), Women journalists, Social media
Geographic Terms: United States
Company/Entity: MSNBC
Reviews & Products: Twitter (Web resource)
Abstract: Black female MSNBC anchor Tiffany Cross' show, The Cross Connection, was canceled abruptly on November 4, 2022. As a result, #WheresTiffany started trending on Twitter, now called X, on November 5, 2022. The purpose of the study is to examine the racial reckoning of Black female anchors during "post-racial" U.S. politics. Using critical discourse analysis, we analyzed the Twitter discourse of the #WheresTiffany hashtag and found the following discourses: The Cronkite Effect, Racialized Objectivity, and Misogynoir. The reaction to Cross' cancellation brings to the forefront the continued problems Black female journalists face in electronic news spaces. [ABSTRACT FROM AUTHOR]
Copyright of Journalism & Mass Communication Quarterly is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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  Data: #WheresTiffany: Redefining Racial Broadcast Norms With Tiffany Cross' MSNBC Removal.
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  Data: Black female MSNBC anchor Tiffany Cross' show, The Cross Connection, was canceled abruptly on November 4, 2022. As a result, #WheresTiffany started trending on Twitter, now called X, on November 5, 2022. The purpose of the study is to examine the racial reckoning of Black female anchors during "post-racial" U.S. politics. Using critical discourse analysis, we analyzed the Twitter discourse of the #WheresTiffany hashtag and found the following discourses: The Cronkite Effect, Racialized Objectivity, and Misogynoir. The reaction to Cross' cancellation brings to the forefront the continued problems Black female journalists face in electronic news spaces. [ABSTRACT FROM AUTHOR]
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  Data: <i>Copyright of Journalism & Mass Communication Quarterly is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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        Value: 10.1177/10776990261439161
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        Text: English
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      – SubjectFull: Television news anchors
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      – SubjectFull: Broadcast journalism
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      – SubjectFull: Racism
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      – SubjectFull: Women journalists
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      – SubjectFull: United States
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      – TitleFull: #WheresTiffany: Redefining Racial Broadcast Norms With Tiffany Cross' MSNBC Removal.
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              M: 09
              Text: Sep2026
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              Y: 2026
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