Academic Journal
Focus on Authors.
| Τίτλος: | Focus on Authors. |
|---|---|
| Πηγή: | Marketing Science (INFORMS). Mar/Apr2026, Vol. 45 Issue 2, p490-492. 3p. |
| Θεματικοί όροι: | *Marketing, *Digital platforms, *Business analytics, *Information technology, *Electronic commerce, *Online marketplaces, Peer pressure, Machine learning |
| Περίληψη: | The document provides detailed professional profiles of multiple academics specializing in marketing, operations, and digital platform research, highlighting their institutional affiliations, educational backgrounds, and research focuses. Key topics covered by these scholars include quantitative marketing methods, peer effects in social networks, platform economics, content creation, algorithmic lending, information security, and digital marketplace dynamics. Several researchers are noted for their contributions to empirical modeling, machine learning applications, and the study of platform-mediated markets such as online healthcare, social media, and sharing economy platforms. The document serves as a resource for understanding the expertise and research interests of leading scholars engaged in the study of digital marketing, platform design, and data-driven decision-making. [Extracted from the article] |
| Copyright of Marketing Science (INFORMS) is the property of INFORMS: Institute for Operations Research & the Management Sciences and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Βάση Δεδομένων: | Business Source Index |
| FullText | Text: Availability: 0 CustomLinks: – Url: http://www.jstor.org/openurl?issn=07322399&date=2026&volume=45&issue=2&spage=490 Name: JSTOR (all content) (s7799221) Category: fullText Text: Icon: https://imageserver.ebscohost.com/branding/jstor/iconJSTOR.gif MouseOverText: Full Text from JSTOR |
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| Items | – Name: Title Label: Title Group: Ti Data: Focus on Authors. – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Marketing+Science+%28INFORMS%29%22">Marketing Science (INFORMS)</searchLink>. Mar/Apr2026, Vol. 45 Issue 2, p490-492. 3p. – Name: Subject Label: Subject Terms Group: Su Data: *<searchLink fieldCode="DE" term="%22Marketing%22">Marketing</searchLink><br />*<searchLink fieldCode="DE" term="%22Digital+platforms%22">Digital platforms</searchLink><br />*<searchLink fieldCode="DE" term="%22Business+analytics%22">Business analytics</searchLink><br />*<searchLink fieldCode="DE" term="%22Information+technology%22">Information technology</searchLink><br />*<searchLink fieldCode="DE" term="%22Electronic+commerce%22">Electronic commerce</searchLink><br />*<searchLink fieldCode="DE" term="%22Online+marketplaces%22">Online marketplaces</searchLink><br /><searchLink fieldCode="DE" term="%22Peer+pressure%22">Peer pressure</searchLink><br /><searchLink fieldCode="DE" term="%22Machine+learning%22">Machine learning</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: The document provides detailed professional profiles of multiple academics specializing in marketing, operations, and digital platform research, highlighting their institutional affiliations, educational backgrounds, and research focuses. Key topics covered by these scholars include quantitative marketing methods, peer effects in social networks, platform economics, content creation, algorithmic lending, information security, and digital marketplace dynamics. Several researchers are noted for their contributions to empirical modeling, machine learning applications, and the study of platform-mediated markets such as online healthcare, social media, and sharing economy platforms. The document serves as a resource for understanding the expertise and research interests of leading scholars engaged in the study of digital marketing, platform design, and data-driven decision-making. [Extracted from the article] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Marketing Science (INFORMS) is the property of INFORMS: Institute for Operations Research & the Management Sciences and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsx&AN=192514565 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1287/mksc.2026.focusonaus.v45.n2 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 3 StartPage: 490 Subjects: – SubjectFull: Marketing Type: general – SubjectFull: Digital platforms Type: general – SubjectFull: Business analytics Type: general – SubjectFull: Information technology Type: general – SubjectFull: Electronic commerce Type: general – SubjectFull: Online marketplaces Type: general – SubjectFull: Peer pressure Type: general – SubjectFull: Machine learning Type: general Titles: – TitleFull: Focus on Authors. Type: main BibRelationships: IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 03 Text: Mar/Apr2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 07322399 Numbering: – Type: volume Value: 45 – Type: issue Value: 2 Titles: – TitleFull: Marketing Science (INFORMS) Type: main |
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