Dining at Ethnic-themed Restaurants: an Investigation of Consumers' Ethnic Experiences, Preference Formation, and Patronage

Authors: Gai, Lili

Contributors: Pelton, Lou E., Paswan, Audhesh, Chowdhury, Jhinuk, Ahmed, Iftekhar

Subject Terms: consumer’s need for uniqueness, Ethnicity -- Economic aspects -- United States, Ethnic restaurants -- United States, retail patronage, ethnic experiences, ethnic identity, ethnic restaurant authenticity, Consumer behavior -- United States

File Description: ix, 126 pages : illustrations (some color); Text