BMI Research: Brazil Oil & Gas Report.

Source: Brazil Oil & Gas Report. Oct2025, p1-137. 138p.

Subject Terms: *MARKET segmentation, *GAS industry, *PETROLEUM industry, *MARKET value

Geographic Terms: BRAZIL

Factor Market Segmentation and Regional Innovation: Evidence From China.

Authors: Fan, Xin¹ (AUTHOR), Li, Chuan² (AUTHOR), Song, Xiaoyu¹ (AUTHOR) songtt0916@163.com

Source: Journal of Regional Science. Nov2025, p1. 19p. 11 Illustrations.

Subject Terms: *MARKET segmentation, *LOCAL government, *REGIONAL development, *TECHNOLOGICAL innovations, *LABOR mobility, INSTITUTIONAL theory (Sociology), ECONOMIC conditions in China, INSTITUTIONAL environment

Geographic Terms: CHINA

INSTITUTIONAL LOGIC IN MARKETING – A STRATEGIC PERSPECTIVE ON RELATIONSHIP BUILDING AND MARKET SEGMENTATION.

Authors: PLICHTA, Jarosław¹ plichtaj@uek.krakow.pl

Source: Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie. 2025, Issue 229, p413-428. 16p.

Subject Terms: *INSTITUTIONAL logic, *MARKET segmentation, *CUSTOMER cocreation, *CUSTOMER relationship management, *BRAND loyalty, *BRANDING (Marketing), *MARKETING strategy, TRUST

The rise of solo dining: prediction and consumer profiling.

Authors: Koay, Kian Yeik¹ (AUTHOR) koaydarren@hotmail.com, Ong, Derek Lai Teik² (AUTHOR), Idris, Izian¹ (AUTHOR), Kamarulzaman, Nurfarah Sabrina Binti¹ (AUTHOR), Cheah, Chee Wei³ (AUTHOR)

Source: Journal of Foodservice Business Research. 2025, Vol. 28 Issue 6, p1334-1353. 20p.

Subject Terms: *MARKET segmentation, *CONSUMER profiling, *CLUSTER analysis (Statistics), PLANNED behavior theory, MEALS, RESTAURANT advertising, ATTITUDE (Psychology), ATTITUDE change (Psychology)

Geographic Terms: MALAYSIA

When should firms watch for cross‐industry competition? A demand‐side perspective.

Authors: Li, Ying¹ (AUTHOR), Reis, Samira² (AUTHOR) samira.dias@uc3m.es, Khessina, Olga M.³ (AUTHOR)

Source: Strategic Management Journal (John Wiley & Sons, Inc.). Nov2025, p1. 49p. 7 Illustrations.

Subject Terms: *ECONOMIC competition, *MARKET segmentation, *MARKETING strategy, *CONSUMER attitudes

Assessing Racial and Educational Segmentation in Large Marriage Markets.

Authors: Ciscato, Edoardo¹ (AUTHOR)

Source: Review of Economic Studies. Nov2025, Vol. 92 Issue 6, p3788-3839. 52p.

Subject Terms: *MARKET segmentation, ASSORTATIVE mating, ENDOGAMY & exogamy, MATE selection, PANEL analysis, SEGREGATION

Geographic Terms: UNITED States

Dynamic FPM: an integrated approach to customer segmentation and purchase behaviour prediction.

Authors: Ho, Thanh^1,2 (AUTHOR) thanhht@uel.edu.vn, Cao, Cac-Tuong^1,2 (AUTHOR), Tran, Bao-Ngoc^1,2 (AUTHOR), Nguyen, Le-Thao-My^1,2 (AUTHOR)

Source: Journal of Strategic Marketing. Nov2025, p1-24. 24p. 13 Illustrations.

Subject Terms: *MARKET segmentation, *CONSUMER behavior, *CUSTOMER retention, SUPERVISED learning, BEHAVIORAL assessment, CLUSTERING algorithms

Effective customer segmentation using the recency, frequency, and monetary framework, combined with density-based clustering.

Authors: Van Hau, Pham¹ (AUTHOR) hau.pham@postgrad.otago.ac.nz, McIver, Thomas² (AUTHOR), Robertson, Kirsten¹ (AUTHOR), Thaichon, Park³ (AUTHOR)

Source: Journal of Strategic Marketing. Oct2025, p1-23. 23p. 4 Illustrations.

Subject Terms: *MARKET segmentation, *CONSUMER behavior, *RETAIL industry, *CUSTOMER relationship management, CLUSTERING algorithms

Who gets how much? Customer segmentation during shortages.

Authors: Singh, Anil¹ (AUTHOR) anil.singh@uta.edu, Bhadauria, Vikram² (AUTHOR), Margaret D'souza, Lysette³ (AUTHOR), Prabhu Desai, Vimlesh⁴ (AUTHOR)

Source: Decision Sciences Journal of Innovative Education. Oct2025, Vol. 23 Issue 4, p1-10. 10p.

Subject Terms: *MARKET segmentation, *RESOURCE allocation, *BACK orders, *SCARCITY, *SUPPLY chains, ENTERPRISE resource planning software, LEARNING, AUTOMATION software

Omnichannel usage influence on webrooming-showrooming: the moderating influence of consumer segment and product price.

Authors: Sharma, Neeru (AUTHOR) n.sharma@westernsydney.edu.au, Fatima, Johra Kayeser (AUTHOR) johra.fatima@canberra.edu.au

Source: Journal of Consumer Marketing. 2025, Vol. 42 Issue 6, p731-742. 12p.

Subject Terms: *MARKET segmentation, *PRICES, *MULTI-channel integration, *SHOWROOMING (Retail trade), *ONLINE shopping, *PRICE sensitivity, PRIVACY, WEB personalization

Labor Informality and Market Segmentation in Senegal.

Authors: Rodríguez‐Castelán, Carlos¹ (AUTHOR) crodriguezc@worldbank.org, Vazquez, Emmanuel² (AUTHOR)

Source: Review of Development Economics. Nov2025, p1. 18p. 3 Illustrations.

Subject Terms: *MARKET segmentation, *INFORMAL sector, *FULL-time employment, *LABOR market, *TEMPORARY employment, *ECONOMIC models, SENEGALESE, SUB-Saharan Africans

Geographic Terms: WEST Africa, SENEGAL, AFRICA

Who Are Canada's Green Consumers? A Corporate Social Responsibility-Driven Typology.

Authors: Zeng, Tian¹ (AUTHOR) Tian_Zeng@uqar.ca, Durif, Fabien² (AUTHOR), Robinot, Elisabeth² (AUTHOR)

Source: Journal of Promotion Management. Oct2025, Vol. 31 Issue 7, p1054-1071. 18p.

Subject Terms: *SOCIAL responsibility of business, *MARKET segmentation, *SALES promotion, SUSTAINABILITY, PSYCHOLOGICAL factors, GREEN behavior, SOCIODEMOGRAPHIC factors

Geographic Terms: CANADA

Organizational Flexibility in the Era of Artificial Intelligence: Leveraging Decision-Making Styles for Market Segmentation.

Authors: Sharma, Hitesh¹ (AUTHOR) dpm09.008@iimrohtak.ac.in, Sharma, Dheeraj¹ (AUTHOR) d.sharma@iimrohtak.ac.in, Singh, Tanya¹ (AUTHOR) dpm09.011@iimrohtak.ac.in

Source: Global Journal of Flexible Systems Management. Dec2025, Vol. 26 Issue 4, p755-774. 20p.

Subject Terms: *ARTIFICIAL intelligence, *MARKET segmentation, *CONSUMER behavior, *DISCRETE choice models, *CLUSTER analysis (Statistics), *ELECTRONIC commerce, HUMAN behavior

Digital economy, market segmentation and carbon emission performance.

Authors: Wang, Hao¹ (AUTHOR), Wu, Dalei^1,2 (AUTHOR) wu_dalei@163.com, Zeng, Yunmin¹ (AUTHOR)

Source: Environment, Development & Sustainability. Oct2025, Vol. 27 Issue 10, p23727-23751. 25p.

Subject Terms: *MARKET segmentation, *TECHNOLOGICAL innovations, *INFORMATION economy, *ECONOMIC development, *ECONOMIC impact, CARBON emissions, POLICY analysis, REGIONAL differences

Geographic Terms: CHINA

Market segmentation strategy, target markets, and competitors: a resource-advantage theory perspective.

Authors: Arnett, Dennis B.¹ (AUTHOR) dennis.arnett@ttu.edu

Source: Journal of Marketing Management. Oct2024, Vol. 40 Issue 13/14, p1269-1285. 17p.

Subject Terms: *MARKET segmentation, *MARKETING strategy, *TARGET marketing, *MARKETING executives, *MARKETING theory

Resource-advantage theory, market segmentation and competitor analysis.

Authors: Wittmann, C. Michael¹ (AUTHOR) Cmwittmann@ua.edu

Source: Journal of Marketing Management. Oct2024, Vol. 40 Issue 13/14, p1286-1299. 14p.

Subject Terms: *MARKET segmentation, *MARKETING strategy, *MARKETING research, RESEARCH personnel

(NAICS 561491): Repossession Services Industry.

Source: United States Repossession Services Industry Report. 2026, p1-205. 204p.

Subject Terms: *REPOSSESSION services, *MARKET segmentation, *MARKET value, *BUSINESS forecasting

Geographic Terms: UNITED States

Barnes Reports: (NAICS 236115): Single-Family Housing Construction Industry.

Source: United States Single-Family Housing Construction Industry Report. 2026, p1-205. 205p.

Subject Terms: *CONSTRUCTION industry, *MARKET segmentation, *MARKET value, *BUSINESS forecasting

Geographic Terms: UNITED States

Barnes Reports: NAICS 33995: Sign Manufacturing.

Source: United States Sign Manufacturing Industry Report. 2026, p1-205. 205p.

Subject Terms: *SIGN manufacturing, *MARKET segmentation, *BUSINESS forecasting, *MARKET value

Geographic Terms: UNITED States

Barnes Reports: NAICS 33661: Ship & Boat Building Industry.

Source: United States Ship & Boat Building Industry Report. 2026, p1-205. 205p.

Subject Terms: *SHIPBUILDING industry, *MARKET segmentation, *MARKET value, *BUSINESS forecasting

Geographic Terms: UNITED States